Hye Wear, much more than just a clothing brand. Hye Wear brings a whole new meaning to fashion, using it as a form of media to market the Armenian culture. All of the designs are influenced by Armenian literature, history, faith, and events.

When you buy Hye Wear, you are getting much more than just a great product - you are making a strong statement by marketing a history and a culture. You are also contributing to supporting Armenian individuals and events through a corporate sponsor.

Hye Wear devotes a large portion of its proceeds into supporting Armenian individuals and events through the form of corporate sponsorship.

UPDATE:If you are in Armenia and want to purchase a Hye Wear you can order from www.zhesht.am.

Through the media of fashion we plan on enlightening those who set their eyes on our product with designs inspired from our beautiful culture. Not only will our symbols, literature ext.. be more in the eye of the main stream, Hye Wear will also help support events and individuals in the form of corporate sponsorship.

The passion that drives Hye Wear is the love of the Armenian culture, the ambition to have more people know what Armenian is, was and will be. Armenians have one of the most fascinating history and culture, this is only one way to share it with the rest of the world.